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Built for the operational realities of SMA management

Supporting Separately Managed Account (SMA) managers

Limina helps Separately Managed Account (SMA) managers scale this operating model with flexible order workflows, account-level compliance, strong data quality and tailored client reporting, without heavy manual effort.

How Limina supports the day-to-day realities of SMA management

Running SMAs (or simply “mandates”) means dealing with either large number of portfolios or portfolio-level customisations every day, from trading and restrictions to data quality, custodians and client reporting. Limina is designed to support these operational realities, giving SMA managers the tools to manage individual portfolios at scale while maintaining control, transparency and confidence in their data.

Managing many portfolios without losing oversight

SMAs introduce complexity very quickly. Even when accounts follow the same strategy, differences in cash, holdings and client rules mean no two portfolios are rarely exactly the same, especially for institutional mandates.

Limina is designed to support a high level of customisation at scale, allowing managers to view, analyse and operate on portfolios individually or in aggregate, depending on the task at hand. Managers can:

  • View portfolios at individual account, strategy or combined level
  • Analyse exposures, risk and cash across hundreds or even thousands of accounts
  • Group securities using flexible, manager-defined classifications
  • Rely on strong data validation and reconciliation to ensure portfolio integrity across all accounts

This makes it easier to scale SMA strategies without creating operational blind spots or manual processes.

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Flexible order creation across client accounts

Many SMA managers use model portfolios or central strategies to drive trading across multiple client accounts. Limina supports this with configurable order creation workflows that reflect how SMA teams actually work.

Using leader-follower style approaches (more common for institutional mandates) or model portfolios (more common for retail or wealth mandates), managers can:

  • Create orders centrally and distribute them across client accounts
  • Apply adjustment factors to reflect account size, constraints or preferences
  • Account for differences in holdings, cash positions and restrictions at execution time
  • Apply client restrictions during order creation rather than after the fact

These workflows reduce manual effort while still respecting account-level differences and operating models.

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Handling detailed client restrictions properly

Client-specific restrictions are a defining characteristic of SMA management, especially for institutional clients, and are often far more detailed than standard regulatory rule sets. These constraints can vary significantly between accounts and evolve over time.

Limina enables managers to handle this complexity through:

  • Custom classifications and data structures to model client-specific rules
  • Account-level pre- and post-trade compliance checks
  • High-quality reference and portfolio data to support reliable compliance monitoring

This allows institutional asset managers to move beyond generic templates and manage bespoke client mandates with confidence.

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Working with multiple custodians and data formats

In many SMA structures, managers do not choose the custodian and may have limited influence over how data is delivered. This can make automation difficult and increase operational risk.

Limina addresses this challenge through its flexible Import and Export framework, enabling firms to:

  • Import positions, transactions and balances from multiple custodians
  • Support a wide range of file formats and delivery methods
  • Generate outbound files for trades, orders and reporting where required
  • Deliver all the above without a connection charge, a no-code file builder is included in the platform fee (both incoming and outgoing files)

This reduces manual processing while remaining adaptable to real-world custodial constraints.r.

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Meeting client-specific reporting requirements

SMA clients often expect detailed and highly customised reporting, typically delivered end of day and sometimes at trade level.

Limina supports these requirements by enabling:

  • Custom outputs aligned to individual client specifications
  • End-of-day and trade-level data delivery
  • Comparison against client-specific benchmarks

Benchmarks can be imported, maintained and analysed alongside portfolio data, enabling transparent performance comparison and client communication.

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Operating SMAs alongside funds in one platform

Many firms manage Separately Managed Accounts alongside pooled vehicles. Limina supports both structures within a single platform, using a consistent data model and workflow approach.

This allows managers to:

  • Use the same tools and processes across SMAs and funds
  • View combined exposures and risk across all portfolios
  • Reduce operational complexity and duplicated effort

Teams can focus on managing portfolios rather than maintaining separate systems.

Built for the realities of SMA management

Limina is designed for the practical challenges of running mandates at scale. It supports detailed client requirements, flexible trading workflows and high data integrity, without forcing managers into rigid operating models.

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Why companies are switching to Limina

“The move has enabled more efficiencies and automation in dealing and portfolio rebalancing. This has been achieved while at the same time keeping the absolute highest quality in compliance controls that was already in place.”
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Managing directorGenesis Investment Management
“I believe that strategic partnership with Limina will significantly enhance our ability to deliver superior asset management services to our clients. The integration of their cutting-edge IT solutions with our existing framework will enable us to streamline operations, optimise efficiency, and provide real-time insights to our investment strategies.”
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Chief Executive OfficerNLB Skladi
“Limina has made it easier for our external asset managers to deal with our general administration tasks since using Limina means more automated processes than today. We plan to increase the number of products we offer further. Limina will continue to support us during this journey by decreasing the risks of releasing new funds and enabling us to grow with economies of scale.”
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Chief Investment OfficerAvanza
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Client testimonials

Read more about other investment managers' experience of working with Limina.